TARGETED PROGRAMS

Elevate Your Results to New Levels

Increasing customer retention rates by 5%, increases profits by 25% to 95%. Bain & Company

Create Winning Programs

Generate more revenue, meet your goals, and achieve higher win rates when you align your teams with a strategic direction. Draw a road map with a cohesive plan that resonates with your stakeholders, focus on what is most important, and gives your team actionable items to deliver.

Road Map
Custom Programs
Go to Market Strategy
Stakeholder Value
Recurring Revenue
Playbooks

Build Focused Teams

Whether your team members are new to their roles or seasoned players it can be easy to lose sight of your goals. Provide coaching, training, and guidance that helps them target the goals, bring value, and differentiate themselves from the competition.

Sales Coaching
Marketing Direction
Sell for Results
Channel Development
Customer Mindset

Make Your Own Raving Fans

Your customers and stakeholders are one of your most valuable assets. Create a mindset and programs that guide your team through interactions with your organization, helping to build relationships and solve challenges, overcome obstacles, and deliver a positive experience.

Customer Advocacy
Clients Selling for You
Advisory Boards
Client Insight
What’s In It For the Client
Make an Impact

Customize Your Program

Career Pathing

Channel Development

Client Advisory Boards

Customer Experience & Support

Design Build

Event & Workshop Development

Go To Market Strategy

Leadership Development

Managed Services/Support (RMR)

Marketing Plans & Direction

Onboarding & New Hire

Strategic Playbook Creation

Sales Strategy, Training & Coaching

Sports Team Development

Strategic Partner

Talent Optimization & Engagement

Team Building & Design

And more…

“Focused on how to support customers, Melissa is the driving force to build a support program. She outlines what needs to be accomplished, helps the team to stay on top of tasks, identifies, and removes even internal obstacles. From concept to execution Melissa develops the program, defines the message, and does a wonderful job of engaging and training the sales team on how to present the program, share the benefits, and handle objections that the team may face. ”

Alex Corfar, Former Director of Sales, EKC Corporation

“Melissa brought our team together to establish our purpose, guiding principles, and core values while giving us an achievable strategic blueprint that we can use year over year for direction. It was great to start the second year of our plans with a streamlined process, easily see the actionable items that were accomplished, and have a focused approach moving forward.”

Tom Treharne, Senior Project Manager at NextEra Energy Resources, Marion Cares Past President

“Melissa helped us understand what was happening with our clients and the market. Her guidance led us to make some great decisions and better focus our efforts. She enabled us to direct our investments better and helped us grow over 300% in a single year. We recommend her advice and guidance to anyone looking to hone their marketing efforts and build a scalable and repeatable process around a historically subjective area.”

Aaron R. Warner, CEO, ProCircular

“Through our business strategy session and business plan development, Melissa streamlined our process to give us a clear direction, top priorities, and action items to have the departments rally around to strategically move forward. During this process, she provided insight that gave us a deeper understanding of who we are as individuals, a team, and how to leverage those strengths to make the team and company successful.”

Jake Oakland, President, Percival Scientific

“When launching our support program, Melissa walked us through every step of the process developing the program from the ground up, defining our goals, executing tasks, and giving us tools and resources to use. She served as an extension of our team providing deliverables needed for the program, guidance on all aspects of the program, marketing resources, sales training and resource guides, as well as how to execute the program once it is launched. ”

Stephen Smith, A/V Division Manager, EKC Corporation

“Melissa is a strategic coach that you can share your secrets in confidence, trust to have your best interests in mind, and will bring you in as a member of her professional “family”. She learns what is important to you and your company, then helps guide your team to solve problems, focus on your customer experience, gain buy-in, and look at ways to deliver on your current and future potential.”

Harry Aller, President and CTO, Innovative Lighting

“Melissa is an excellent sales and leadership coach, well versed in leading strategic conversation and providing coaching for challenging situations. She is highly organized and works with you to understand and determine the why of the issue, project, or program as well as the desired outcome for your people, company, or clients. Melissa has been an integral part of the strategy, planning, and execution of several successful key initiatives and programs.”

Steve Riley, Director of Global Professional Services, PSNI

“Focused on our technical teams, Melissa helped us understand, organize, and build a concise engineering career path that gave our team members a road map for job expectations and me a tool to be a coach in both the individuals and the department’s future. This new program gives me the peace of mind that I can help my team define skills and improvements needed, grow in their respective careers, and build engagement while we are scaling with the needs of the business.”

Dan Kiekhaefer, Vice President Engineering, Percival Scientific

“Melissa helped us to identify gaps in our hiring process as well as the costs and lost revenue impacting our organization (moving towards 7 figures). The way she worked with us to implement a talent optimization solution and build hiring processes to bring in the right person for each role was outstanding. We had favorable responses from our team and this new focus allows us to improve our communications prior, during, and after the interview process. Throughout the year, Melissa serves as a support resource for our talent solutions when needed for our hiring, coaching, and understanding of the team, as well as people strategy and processes.”

Matt Thorne, Executive Vice President, ECC

“Beyond being a good and honorable person, Melissa has a gift for bringing people together and helping people from different backgrounds communicate. When developing our sales and marketing strategy, we identified the strategic strengths of our products and focused on the ultimate benefits to our customer. This along with competitive research enabled us to produce marketing media and dealer training with results that have been outstanding. We have not only grown our sales but also added support to our distribution channel that is second to none.”

Mark Dundas, President, Tech Works

“Melissa worked with my team and I through a very important transitional period for our sales team. She was fantastic at helping us develop market overviews and assisting with the development of our sales plans, strategies, presentations, and resource guides to help our newer team members develop at a quicker pace. I was also able to attend her leadership class which guided my development as the leader of my region by encouraging me to look at my own leadership style and how small improvements can make such a big difference. Melissa helped me become more proactive rather than reactive with internal and external business initiatives that maximize the ROI for our company and our customers.”

Nick Hutton, Regional Sales Manager, ECC